Category Archives: Google Ads

Companies constantly search for the best marketing strategies in the fast-changing digital market. Pay-per-click (PPC) advertising is one of the most well-known tactics that has become rather important. Under this approach, the advertiser pays just when users click on his ads and can reach audiences for his commercials. With getting a maximum ROI as the […]

With Google Ads, businesses can reach their desired target both through search engines and display networks. Despite its being a big catch area, Google Ads still has restrictions on some types of products and services that could be advertised through it. Such restrictions are rooted in many reasons: a legal prohibition on advertising, safety concerns, […]